App Store 浏览安装转化率
美、中,按产品类别展示。
美国
Category |
App Units / Impressions |
Page Views / Impressions |
---|---|---|
Books |
2.0% |
10.6% |
Business |
1.1% |
9.6% |
Education |
0.5% |
2.5% |
Entertainment |
3.2% |
11.9% |
Finance |
5.3% |
23.2% |
Food & Drink |
0.9% |
2.8% |
Games |
2.8% |
33.6% |
Health & Fitness |
10.1% |
32% |
Lifestyle |
6.7% |
20.7% |
Medical |
12.8% |
30.5% |
Music |
3.7% |
8.7% |
Navigation |
4.8% |
13.8% |
News |
4.6% |
16.7% |
Photo & Video |
0.9% |
4.2% |
Productivity |
1.1% |
10.3% |
Reference |
4.8% |
24.5% |
Shopping |
4.6% |
28.7% |
Social Networking |
0.4% |
2.5% |
Sports |
7.9% |
20.4% |
Travel |
7.4% |
27.8% |
Utilities |
2.2% |
10.2% |
Weather |
0.8% |
3.5% |
中国
Category |
App Units / Impressions |
Page Views / Impressions |
---|---|---|
Education |
0.7% |
47.9% |
Games |
1.6% |
14.4% |
Lifestyle |
0.9% |
7.3% |
Music |
0.7% |
1.2% |
Photo & Video |
0.6% |
2.4% |
Productivity |
0% |
1.1% |
Shopping |
26.3% |
52.3% |
Travel |
31.5% |
85.3% |